Twist Museum x Judes Ice Cream

Creative Direction and Design for the summer partnership campaign between Twist Museum and Judes Ice Cream. Capitalising on the Oxford Street location and summer season, Twist collaborated with Judes Ice Cream to create an experience enabling both surprise and delight for the customer with street sampling and tailored ice cream flavours, along with capitalising on the footfall to draw in customers. Branding was created for the bespoke window vinyls, ice cream cart, trays, tubs, uniforms and POS, along with a digital marketing campaign with a dedicated video shoot.